May 1, 2012

Slashdot Launches Business Intelligence Website for IT Pros

SAN FRANCISCO, May 1, 2012 (GLOBE NEWSWIRE) -- Geeknet Media, a wholly owned subsidiary of Geeknet Inc. (Nasdaq:GKNT), today announced the launch of its first website dedicated to business intelligence, SlashBI. http://slashdot.org/topic/bi/

SlashBI will offer IT pros such as CIOs, IT administrators, and developers access to the latest information about business intelligence applications and analytics, which are transforming how companies operate at every level. Users can read exclusive content created by a high-profile roster of subject matter experts, businesses leaders, analysts, and application developers. The website will publish every business day with a mixture of news, peer questions, and professional commentary. A weekly email newsletter with links to Geeknet's Slashdot website will provide additional levels of insight.

"SlashBI is new B2B editorial destination designed to give IT professionals all the breaking news, learnings, insight, and analysis they need in the white-hot field of business intelligence and analytics," said Geeknet Media Vice President and Editor-in-Chief Stephen Wellman. "We are confident that SlashBI, under the editorial direction of veteran technology editor and writer Nick Kolakowski, will give IT pros all the business analytics resources and tools they need every business day."

"Slashdot is the early innovator of social media in technology, offering 'news for nerds and stuff that matters.' SlashBI represents the first new vertical experience, with great content for those interested in business intelligence," said Geeknet Media CEO Jeff Drobick. "In addition, we are committed to the core Slashdot site experience, where you can participate in passionate debate on tech news. We feel this expansion of complementary content will make Slashdot the place to go in B2B technology."

ABOUT SLASHDOT

Slashdot is the first and leading social media destination for technology professionals and IT decision makers. Slashdot's highly engaged community of IT influencers share and socialize hundreds of pieces of content every day, including news, analysis, peer questions, and professional insight. Slashdot is a website of Geeknet Media, a wholly owned subsidiary of Geeknet Inc. (Nasdaq:GKNT).

ABOUT GEEKNET

Geeknet is home to some of the best-known brands in the geek universe, and is the online network for the global geek community. We serve an audience of over 52 million users each month and provide the tech-obsessed with content, culture, connections, commerce, and all the things that geeks crave. Want to learn more? Check out geek.net.

The Geeknet, Inc. logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=7330

Geeknet is a trademark of Geeknet, Inc. SourceForge, Slashdot, ThinkGeek, and FreeCode are trademarks of Geeknet, Inc. in the United States and other countries. All other trademarks or product names are property of their respective owners.

CONTACT: Geeknet Media Relations Contact:

         Matt Carollo, mcarollo@geek.net

         Phone: (646)461-6047

         

         Investor Relations Contact:

         The Blueshirt Group

         Todd Friedman, GKNT@blueshirtgroup.com

         Phone: (415) 217-7722


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